NCDC Announces 2010 Good Samaritan and Distinguished Service Award Winners Join NCDC on a Combined Lake and River Tour of Chicago! President of NCDC Named to “NPT Power and Influence Top 50” for Fifth Consecutive Year NCDC Announces Fifth Annual Lumen Awards Winners 2010 NCDC Webinar Series Financial Assistance Available for 2010 Webinar Series WEBINAR: The Ins and Outs of Monthly Giving WEBINAR: Benchmarking Your Online Programs and Strategies to Increase Results for Faith-Based Group WEBINAR: Successful Management Practices for the Ministry of Fundraising How to Get Approval to Attend This Year’s Conference NCDC Member Package for 2010 Webinar Series WEBINAR: Secrets of Prospect Research: Uncover Hidden Major Donors Maryland/DC Area Networking Event- Monthly Giving Programs Baltimore/DC Area Networking Luncheon Tips for Successfully Participating in an NCDC Webinar 2009 NCDC Conference and Exposition Discovering the Secret Giver: Ground-breaking Research on the Behavior of Bequest Givers in America 2009 Catholic Fundraising Leadership Summit: Building the Road to Recovery Defying the Economy: Positioning for Catholic Philanthropic Success in 2009 WORKSHOP: Building Momentum to Achieve and Exceed Your Annual Goals

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Using lapsed modeling techniques can help you make the right choices regarding ROI for each segment and each program. This session will illustrate how to develop a pre-lapsing program that takes donors’ relationship to your organization and their giving patterns into account. Learn how to maximize reactivation rates and make the right investment decisions by carefully reviewing your annual communications plans and results for your lapsed program and lapsed audiences mailed in acquisitions. Plus, learn the top five creative approaches that are proven to work for lapsed audiences.

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