The Art and Science of Converting Direct Mail Donors to Major Gift Donors
Webinar series brought to you in part by
CDR Fundraising Group
Presented by Mr. William Tedesco, Donorsearch.net
The presentation will focus on the experiences of nonprofits that have raised the revenue potential of their direct-mail donors. The session will include case studies of large and small nonprofits that have successfully identified and qualified major-gift prospects among their direct-mail donors, and secured significant gifts from them. The presentation will share ideas nonprofits can try to deepen the financial commitment of direct-mail donors to their missions. Discussion will include opportunities, pitfalls and successful strategies to help nonprofits leverage their direct-mail file for their major-gift program.
In this session, you will learn:
- How to successfully identify and qualify major gift prospects among your direct-mail donors
- Techniques for transitioning donors from direct mail to major gifts
- By reviewing case studies of groups that have successfully used these techniques
Back to top
Date and Time
Wednesday, August 11, 2010
2:00-3:00 p.m. Eastern
1:00-2:00 p.m. Central
Noon -1:00 p.m. Mountain
11:00 a.m.-12:00 p.m. Pacific
Back to top
Registration
Fees:
New lower price!
Members: $75 (Remember to sign in to receive your discount)
Nonmembers: $100
Registration Deadline: 48 hours prior to the start of the program
Only one registration per location is needed. All confirmations and reminders will be sent to the person/e-mail address used for the registration, so please be sure to register the appropriate person to receive these notifications.
There is no limit to how many people may participate using one connection. (Use a projector for large groups.) If you are registering multiple people from the same office but they plan on using separate computers, a registration is needed for each individual.
Register online
Print a flyer and registration form [PDF]
Special NCDC Member Package:
Register for 3 webinars, get ONE additional free registration
Register for 6 webinars, get TWO additional free registrations
Register for 9 webinars, get THREE additional free registration
You decide which webinars you want to attend based on your own schedule. Pay now, select your webinars later!
Register for the NCDC Member Package
Financial assistance available through the NCDC Education Fund. More details
For more information, please contact the NCDC Office at 888-TRY-NCDC (879-6232).
Back to top
Presenter Biography
Mr. William Tedesco
Donorsearch.net
In August 2007, with over 15 years of experience in the field of philanthropy and after working with over 800 nonprofit clients, Bill Tedesco engineered a superior prospect research tool that surpassed the expectations of the majority, and established DonorSearch. While representing Target America, and later as executive vice president and CEO of WealthEngine, Bill proved that there is a correlation between data that is normally supplemented during screening processes and a prospect's philanthropic inclination. The results offered a fresh outlook on prospect research and development.
Back to top
